Facebook Looks to Develop Unique Content

Facebook Looks to Develop Unique Content

As more people cut the cord with cable companies, Facebook is realizing it can potentially become a subscription service or stronger advertising venue for unique content similar to YouTube, Amazon and Netflix. According to Reuters, it is offering to pay producers for two levels of video content. One tier is 20-30 minute original, serial shows for which Facebook is willing to pay up to $250,000. The other is shorter scripted and unscripted content of 5-10 minutes for which they will pay $10,000-$35,000.