Snapchat Indifferent to Influencers

Snapchat Indifferent to Influencers

It appears that Snapchat either doesn’t desire influencers or doesn’t want to encourage them using their platform. At least that’s how Digiday sees the situation. Today they posted an article about the challenges a number of influencers are having with the social media platform as compared to others such as YouTube, Instagram or Twitter. It seems many influencers have tried the platform and some still like using it; but for the majority, it is simply too much effort to make it viable.