Generation Z Influencers Create Jobs

Generation Z Influencers Create Jobs

NPR, through their Youth Radio partnership, has a great story about a Gen Z influencer who created her own career and following. Generation Z is the group that follows Millennials. Their oldest members are now heading off to college. “Erica Louie, a YouTuber who goes by Miss Louie, explains how she makes the videos [for her quarter million followers]: ‘So I’ll literally turn on both cameras, stand in front of the white backdrop, and then model clothes, and then change out, and then just do it over and over again for hours.'” It’s a passion for her. She now makes a six-figure income after her leaving her job with Dell.