Group Formed to Sabotage Movie Reviews

Author Archives: Dean Goldman

Group Formed to Sabotage Movie Reviews

There are a series of stories in news media such as The Verge and CNN today about a group that is trying to sabotage the reviews of Disney movies. They claim successfully negatively impacting reviews of “The Last Jedi” and …

Engaged Employees Drive Retention

It might seem obvious that keeping your best employees engaged helps retain them; however, the numbers are stark. Gallup has done an analysis of this issue and posted their research and conclusions on their blog site. The research company …

‘Black Panther’ Much More than PR Campaign

It would be cynical to say that the buzz about the movie ‘Black Panther’ is the result of a successful public relations campaign. We’re sure that public relations has played a role in the highly visible stories about the movie, …

Olympic’s Social Media War Room

According to Reuters, “NBC’s parent, Comcast Corp, paid more than $7.75 billion for the rights to broadcast the Olympic Games to U.S. audiences, up until 2032. Most of its Olympic revenues will come from selling TV advertising or from …

YouTube TV Grows Channels and Price

By adding more channels, YouTube TV hopes to increase its monthly cost by five dollars a month, from $35 to $40. Cutting the cord price hikes are sounding more like cable price hikes…add channels and up the price. The question …

Creating Scam Reviews on Amazon

NPR has an unusual story how a couple learned they were part of a effort to create scam reviews on Amazon. The couple started receiving a number of Amazon packages at their home that they hadn’t ordered, with no contact …

What an Athlete Can Say at the Olympics

The Olympics carry a large price tag and brands pay dearly to participate in them. To cover the International Olympic Committee’s budget and some of the costs to the host countries, there is a rule written for what athletes can …

L.L. Bean’s New Customer Satisfaction Rule

Shawn O. Gorman, Executive Chairman of L.L. Bean, sent an email to customers today about the company’s new return policy. Up until now, if you purchased a product from L.L. Bean, they essentially guaranteed it for life. Apparently, according …

Can A Key Newspaper Be Revived?

With today’s announcement that the Los Angeles Times has been sold by Tronc to a board member without any newspaper experience, many are wondering if this once great medium care be revived. The Los Angeles Times covers much of southern …

Super Bowl Blackout Mystery Solved

In the first half of the Super Bowl game, the screen went black for about 15 seconds. For those watching, it was a disconcerting experience with everyone wondering whether their cable, TV or internet had gone out. Perhaps some figured …