As more people cut the cord with cable companies, Facebook is realizing it can potentially become a subscription service or stronger advertising venue for unique content similar to YouTube, Amazon and Netflix. According to Reuters, it is offering to …
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Facebook Looks to Develop Unique Content
Category Archives: Content
Adweek has prepared an infographic, based on research done by Origin/Hill Holliday, of how fake news and false content are effecting consumers and brands. In the short time that fake news has become an issue, its impact is already seeing …
Adweek has a great infographic on the content watched by different generations on YouTube and other video content platforms. Gen X watches “How-to videos” while Gen Z watches “Unboxing” and “Haul” videos. Gen Y is interested in product videos. There …
According to a report by Pew Research Center, social media content can cause 20% of social media users to change, or modify, their views on an issue. However, the report “found that many social media users describe their political …
Adobe has joined with Reuters to market photographic images and video. The new media content will be licensed through Adobe’s Creative Cloud libraries. According to Venture Beat which has the news story, “it gives newsrooms, freelancers, and bloggers extra incentive …
Working with top museums around the world, Google, through its Google Cultural Institute, is bringing offline exhibits to the internet. The story in Venture Beat explains how the content can be accessed either with Google Cardboard and iOS virtual reality …
At least that is according to Adweek. Like radio that saw its audience drop with the growth of television, and then return, podcasts appear to be growing in popularity again. Adweek has a series of stories appearing throughout the …
eMarketer has an article about marketing trends companies are trying this year and which ones seem to have the most promise. One that is unexpectedly slow to catch on is Virtual Reality. A trend that is making headway is personalized …
NPR is benefiting from the resurgence of podcasting … Adweek reports.…
According to Adweek, it is now possible to livestream from drones to Periscope using a GoPro and an iPhone app. Adweek sees this as an opportunity to create amazing content for brands and they may be right. Unfortunately, at …