Super Bowl Ads by the Numbers

Tag Archives: Ads

Super Bowl Ads by the Numbers

Yesterday’s Wall Street Journal explains why companies spend so much on Super Bowl ads. With a $5 million average price for thirty seconds of airtime, it’s a hefty amount of money for even the largest companies to invest. That doesn’t …

Influencers on Instagram Doubled in 2017

Using data from Klear, eMarketer shows how the number of influencers on Instagram doubled from 2016 to 2017. In 2017, there were roughly 1.5 million Influencer posts on the social media site worldwide. Interestingly, 84% of the influencers are female …

Super Bowl Ad Publicity and Social Media

We’re now entering the period each year when marketers with ads appearing in the Super Bowl use the opportunity to create publicity and social media buzz about their ads. Millions have been spent producing these marketing gems and millions more …

10 Funniest Super Bowl Ads

USA Today has offered a list of what they think are the 10 funniest Super Bowl ads. The oldest is from 1984. Two use monkeys and two are for Pepsi. See if you agree with their selection. …