Social Media and Fitness App Tracking

Tag Archives: CNBC

Social Media and Fitness App Tracking

Two big issues have made the news in the last few days focused on social media and fitness app tracking. Both involve the use of data gathered by companies from people using their devises or social media platforms. Fitness trackers …

Mobile Shopping Sets Black Friday Record

It might seem obvious, but it is worth noting that Black Friday saw more shopping by mobile phone than ever before. This CNBC article quotes “Adobe Insights, which measures 80 percent of online transactions at 100 major U.S. retailers, [as …

Local Blog Uncovers International Story

Here is a great example of a citizen journalist uncovering a piece of a big news story. A mom who blogs about her neighborhood in Brooklyn was concerned about a brownstone that was left in shabby condition after it was …

Does Facebook Over Inflate It’s Numbers?

Granted, many people have Facebook accounts. However, a stock analyst with Pivotal Research Group says Facebook’s claims of how many people potentially see advertising on the social media network are quite inflated. This article at CNBC explains the claim that …

Whose AI Voice Do You Want to Hear?

If you like the soothing sound of Alexa over Siri, you can now get Alexa’s sweet voice on your iPhone. According to CNBC, it is now possible to download an app that allows you to speak with Amazon’s Alexa …

NBCUniversal Spending Big in Digital Media

According to CNBC, NBCUniversal has invested approximately $1.5 billion in multiple, strategic, digital media assets in the last 18 months. No other media company comes close to matching this level of investment. Its most recent was $500 million in …

Money To Be Made In Social Media Posting

Depending on who you are, the interaction of your followers with your site, the platform you use and the total number of engaged followers you have can determine what someone gets paid by brands to post on digital media, according …

10,000 Social Media Followers Needed

Brands are carefully looking at micro-bloggers. They are seeking influencers to help promote their brands on social media and are willing to bring the bloggers greater visibility and to pay them. From this recent CNBC article, having 10,000 or more …

Brand Marketing and Media Star Power

CNBC is unveiling a new show in Europe and Asia called Marketing. Media. Money. The article doesn’t state if this show will eventually appear in the United States. Advertising and marketing have always had some level of interest with the …