Combating ‘Fake News’ with Advertising

Tag Archives: Media

Combating ‘Fake News’ with Advertising

Media brands being deemed ‘Fake News’ are turning to advertising to address the accusation. Their marketing often educates people on the rigorous processes that make good journalism. A number of these media are claiming that subscriptions and viewership are up …

Government Concerns About Gig Economy

In January, The Treasury Department released a tax study on the gig economy. This growing economic force has been touted in the media as an exciting and beneficial change in how people make money. However, The Treasury Department has real …

Net Neutrality Is All About Internet Speed

Net neutrality might seem an arcane discussion, but it will soon become a big issue as the FCC is likely take up the subject once again. CNN has a good explanation of why this issue will affect every household and …

Is Facebook A Media Company?

As much as Facebook doesn’t want to be seen as a media company, it continues to be forced in that direction. Its news feeds have been an important part of the company’s consumer engagement, but with accusations that Facebook has …

The Year’s Best Journalism

The best reporting of 2016? Columbia Journalism Review offers a list.…

Media Visionary For 2016

In recognition of Cyber Monday, we are highlighting an honor received by Jeff Bezos, founder of Amazon, as Media Visionary for 2016. Adweek gave him this award for investments he has made in the Washington Post which he purchased in …

Media Content Venture Creates Big Change

Adobe has joined with Reuters to market photographic images and video. The new media content will be licensed through Adobe’s Creative Cloud libraries. According to Venture Beat which has the news story, “it gives newsrooms, freelancers, and bloggers extra incentive …

Facebook: Media or Tech Company?

Which do you think it is? According to The Wall Street Journal, Facebook sees itself as a tech company. However, almost everyone else sees it as a media company. Chris Cox, Facebook chief product officer and Sheryl Sandberg, Facebook’s …

Great Brands and Great Salespeople Have Common Traits

Great brands have common traits with great salespeople according to Harvard Business Review. To make their point, they cite seven qualities each exhibit. What comes across from this article is that building the value of brands and salesmanship are …

Social Media and the Olympics

NBC says it is putting an unprecedented social media push into its Olympics coverage … a report from Newsday.