Marketing to Millennial Parents

Tag Archives: Millennial

Marketing to Millennial Parents

Adweek is producing a compendium of articles on businesses marketing to new Millennial parents. A number of the articles that are already written can be found here. Many brands want to ingratiate themselves into the Millennial family’s daily regimen. …

Hispanic Millennial Parents A Key Group

Adweek has an infographic that illustrates an important demographic group – Hispanic millennial parents. They have enormous buying power and a very distinctive profile as compared to non-Hispanic millennial parents. According to the infographic, “United States Hispanic GDP alone ranks …