Cision, the media research and posting service that many public relations firms and large businesses use, is going public. Initially begun in 1892 as a Swedish press-clipping service, the company has grown by purchasing a number of public relations services …
- Thought Leadership
- Goldman & Associates Blog
- Authored articles
- Executives, Companies Now Always “On Camera”
- Your PR Message: For Biggest Impact, Keep it Short
- Crisis Communications Plan Key to Surviving Company Emergency
- PR & Sales: A Pairing that can Add Up in a Big Way
- To Make News, Make it Interesting
- Your Opinion Matters – Express It
- Good Stories Shine Media Spotlight on Your Company
- How National News Decisions Are Made
- News Explosion Lands CEOs in the Spotlight, for Better or for Worse
- Building Relationships with Police & Fire PIO’s Vital to Companies’ PR Programs
- How Your Company’s History Can Build Your Business Today
- Listening to Facebook Community Builds Big Rewards for Non-Profit
- Executive interview advice
- PR Quiz
- What is the best time of day to follow up with a reporter after sending a press release?
- What is the best day and time to hold an event to attract news coverage?
- Do you send a news release to an editor or a reporter?
- Your company is a major advertiser in the medium in which you want to get a news story. Should you let the reporter or news staff know this when you are trying to generate a story?
- Who should speak for a company when a reporter calls to ask questions?
- Contact Us
Public Relations Service Cision Makes News
Tag Archives: news
In what we see as a disturbing marketing ploy, a movie company has been using five fake news sites to promote its latest film A Cure for Wellness coming out this week. The sites include promotional references to the film …
On December 15, Facebook announced its efforts to solve the proliferation of fake news on its site. The solution sounds well-meaning and involves reputable third party content fact checkers who are notified of apparent fake news after Facebook users flag …
An accidental Thanksgiving invitation sent by text from a grandmother to a random teenager leads to a heartwarming viral story and makes national news. The grandmother is making good on her invitation and will be having a much larger Thanksgiving …
According to research performed by Pew Research Center, whites are more likely to speak to a local journalist than non-whites. And among whites, college graduates are more likely to be interviewed than those who didn’t graduate. However, civic engagement …
In an unusual move, The New York Times is providing open access to all its reporting today through tomorrow evening at NYTimes.com. According to publisher Arthur Sulzberger, Jr., “Independent journalism is crucial to democracy and I believe there is no …
TV Newser provides a list of the top watched cable news shows for last quarter. The top spots go to Fox News with Megyn Kelly the most watched cable anchor among younger viewers. MSNBC’s The Rachel Maddow Show comes in …
If you have a smartphone, then you are like 55% of us who get news alerts. Half of this group actually clicks through to a news story. These facts are courtesy of Pew Research Center. You can read ten …
Facebook has faced controversy over what stories were featured in its News Feed sidebar. Last week, the social media platform fired its contractors who curated the news feed in favor of using an algorithm. They are speaking out on how …
Star athletes and others in the media eye are known to shoot themselves in the foot on occasion. Ryan Lochte is a prime example. After losing four major sponsors, it’s clear he needs crisis communications counsel. (See Mashable article.) We …