Twitter is Testing 280 Characters

Tag Archives: PRWeek

Twitter is Testing 280 Characters

Twitter has offered multiple corporations the chance to test using double its allowed characters. The PRWeek article explaining the test and the reaction from some corporations is here. Make sure you look at the tweets included at the end …

Top Brand Films Since 2001

As defined by PRWeek, brand films are: “Hardly glorified commercials, [they] are an innovative, growing slice of the advertising ecosystem. And while some have only the subtlest product tie-ins, the best ones very intentionally and successfully meld art with …

Unique Content: A Live-Stream Network

Al Roker Media has created a live-stream network that broadcasts on numerous streaming platforms. PRWeek explains the concept behind the just launched network and how Al Roker Media thinks the concept and content is perfect for brands and public relations …