Taking Social Responsibility Seriously

Taking Social Responsibility Seriously

Harvard Business Review has an opinion piece from Rebecca M. Henderson, Harvard University’s John and Natty McArthur University Professor, based at Harvard Business School, about why more and more CEOs are taking social responsibility seriously. She explains that, “Companies are beginning to realize that paying attention to the longer term, to the perceptions of their company, and to the social consequences of their products is good business”. The reasons she cites are complex and multi-faceted but essentially are due to government abdicating its social responsibility and Millennials seeing socially responsible spending as important. However, the driving force is business, especially large business, seeing it as having value on the bottom line in sales and recruitment. The article is well worth reading and provides strong reasoning why all businesses should consider their own social responsibility activities.