Senior Communities Safely Evacuate

Senior Communities Safely Evacuate

Fire graphicThe senior living industry continues to enhance its reputation for safe evacuations in the face of natural disasters. More and more senior communities are finding the need to evacuate due to fires, hurricanes and man-made disasters. From our perspective, the industry has continued to improve its evacuation procedures and capabilities as leaders in the care of the most frail among us. Communications with residents, families members, associates and their families during a crisis have also grown. The deadly California Camp fire is the most recent challenge to the senior living industry’s crisis management abilities. McKnight’s Senior Living has an overview of the industry’s response. So far, a number of senior communities have needed to evacuate. They have done so successfully with all residents arriving safely. In past natural disasters, the industry has relied on the capabilities of Goldman & Associates Public Relations to enhance their crisis communications by utilizing our SL Crisis Mitigation service. You can read about it here.