Jargon Defeats Communications Goals

Jargon Defeats Communications Goals

SpeechIt’s quite easy to fall into the communications trap of using jargon to convey popular ideas, industry practices or the latest political issue in what you assume are well understood terms. In actuality, jargon is a poor means of communications. It leaves open to interpretation what you are saying. Often it is assumed these pop phrases and industry terms are commonly understood, but in reality they are not. To reach a wider audience with clarity, it’s best to use common language that easily explains the message. This is particularly true for business executives. CEO Magazine has an article that looks at this communications concern that should be heeded by every executive.