Public Relations: Spectrum of Communications Services
Contrary to what the phrase suggests, PR isn’t only about reaching the general public.
This is as true for business-to-consumer companies as it is for other kinds of organizations. It’s because achieving your goals may depend on winning support from many different audiences, or publics.
Making a point, creating a sale, engaging an audience, addressing a crisis, touching an emotion, building a case or bringing meaning to your message can all be necessary for successful communication. Using precision tactics, we employ a host of strategies to achieve your goals. Please contact us to find how we can move your organization forward.
What is Space Force exactly? This is a question that Defense News has asked. With a logo looking like it came from Star Trek and its members potentially being called “Guardians” as if they are from Marvel’s “Guardians of the …
It’s that time of year again when media post stories on all types of predictions from world events to business activity we might expect in the coming year. If there is one aspect of making predictions that 2020 taught us, …
As approval nears for a COVID-19 vaccine, there is great fear by governments and health agencies that many people will not take it due to distrust driven by misinformation on anti-vaccine websites. Public trust is quite fragile, especially following a …
