Powerful public relations results.

Achieved through precision tactics.

Welcome to Goldman & Associates Public Relations

Now offering SL Crisis Mitigation, a dedicated practice for senior living providers

Goldman & Associates provides strategic business consulting, public relations and communications strategies throughout North America. Among our specialties is service to the nation’s senior living industry; we are its leading public relations firm. We are now offering providers access to immediate crisis communications assistance 24 hours a day, seven days a week through our new dedicated practice area SL Crisis Mitigation. With information, not always accurate,  spreading like wildfire when a crisis occurs, organizations must move faster and better than ever to manage what is taking place.  SL Crisis Mitigation team members, with their award-winning experience serving senior living providers nationwide, offer unparalleled understanding of their mission, operations and needs.

This unique specialty practice complements Goldman & Associates’ four-decade track record of bringing success to clients across many sectors through integrated communications strategies. We welcome the opportunity to team with you to achieve your goals.


Goldman Spotlight

Goldman & Associates recently generated a major story in the Wall Street Journal for client Silverado Senior Living. The article on the front page of the WSJ’s Personal Journal section spotlighted Silverado’s unique program of weekly golf  lessons for people with Alzheimer’s disease. Traffic to Silverado’s website, www.Silveradosenior.com, jumped 20-percent as a result of the WSJ article and has remained at that level since. Silverado is known in the senior living industry as a national leader and innovator in care for those with Alzheimer’s and other memory impairments. Securing coverage in the Wall Street Journal is part of Goldman’s program to further elevate nationwide industry, business, and consumer awareness of Silverado. Based in California, Silverado operates 20 memory-care communities in California, Texas, Arizona and Utah and also offers home care, care management, and hospice care through its Silverado At Home and Silverado Hospice service lines.

    Goldman Blog

  • 17 Oct

    Concentrating in a Distracted Digital Life

    pexels-cell photo-607812 (2)Smartphones are great tools for business and social engagement. Many of us turn them on as soon as we awaken, or leave them on all night to be able to check them as we first arise in the morning. We …

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  • 15 Oct

    Non-Existent Internet Privacy Tool

    PrivacyYou’ve got to love this. You might naturally think that by turning on the “Do Not Track” privacy tool on your browser that it would do what it says it’s supposed to do…prevent sites you go to from tacking your …

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  • 11 Oct

    Generation Z Most Trusted Brands

    Z 2It’s not always clear what age Generation Z represents, but for a survey discussed in Inc. Generation Z is somewhere between ages 13 – 36. When 27,000 of this group were surveyed, ten brands stood out as most trusted. You’ll …

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