Welcome to Goldman & Associates Public Relations

Now offering SL Crisis Mitigation, a dedicated practice for senior living providers

Goldman & Associates provides strategic business consulting, public relations and communications strategies throughout North America. Among our specialties is service to the nation’s senior living industry; we are its leading public relations firm. We are now offering providers access to immediate crisis communications assistance 24 hours a day, seven days a week through our new dedicated practice area SL Crisis Mitigation. With information, not always accurate, spreading like wildfire when a crisis occurs, organizations must move faster and better than ever to manage what is taking place. SL Crisis Mitigation team members, with their award-winning experience serving senior living providers nationwide, offer unparalleled understanding of their mission, operations and needs.

This unique specialty practice complements Goldman & Associates’ four-decade track record of bringing success to clients across many sectors through integrated communications strategies. We welcome the opportunity to team with you to achieve your goals.

Goldman Spotlight

Client Website Traffic Jumps After this Goldman Placement

Goldman & Associates recently generated a major story in the Wall Street Journal for client Silverado Senior Living. The article on the front page of the WSJ’s Personal Journal section spotlighted Silverado’s unique program of weekly golf lessons for people with Alzheimer’s disease. Traffic to Silverado’s website, www.Silveradosenior.com, jumped 20-percent as a result of the WSJ article and has remained at that level since. Silverado is known in the senior living industry as a national leader and innovator in care for those with Alzheimer’s and other memory impairments. Securing coverage in the Wall Street Journal is part of Goldman’s program to further elevate nationwide industry, business, and consumer awareness of Silverado. Based in California, Silverado operates 20 memory-care communities in California, Texas, Arizona and Utah and also offers home care, care management, and hospice care through its Silverado At Home and Silverado Hospice service lines.

Goldman Blog

14 Jun

Tornado Break-Ins Heat Up TV Controversy

If a tornado might be coming, would you want to know? Breaking into programming to announce severe weather alerts is brewing up a storm of disagreement between TV meteorologists and audiences, according to the Columbia Journalism Review.…
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12 Jun

Computer from Past has its Advantages

A loud fan, clacking keyboard and a black-and-white screen: a 30-year-old computer is surprisingly pleasurable to use, according to this piece in The Atlantic. After all, back then, you turned a PC off when you were finished with your …
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10 Jun

Mobile Use Edges Out TV

If it seems like people are gazing at mobile devices more than ever … well, yes. This year, consumers are expected to eight minutes more daily to those electronics than to watching TV, according to eMarketer. It’s a new …
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