Public Relations: Spectrum of Communications Services
Contrary to what the phrase suggests, PR isn’t only about reaching the general public.
This is as true for business-to-consumer companies as it is for other kinds of organizations. It’s because achieving your goals may depend on winning support from many different audiences, or publics.
Making a point, creating a sale, engaging an audience, addressing a crisis, touching an emotion, building a case or bringing meaning to your message can all be necessary for successful communication. Using precision tactics, we employ a host of strategies to achieve your goals. Please contact us to find how we can move your organization forward.
If you’re looking to land that job you’ve been wanting, the first step before applying is to review your social media content. What you post and how it can be interpreted by a prospective employer matters in the job selection …
We’ve seen how faith in our government institutions and in the news media have been tested lately. Our faith in technology might soon be tested as well. A story in the 
Harvard Business Review is even more harsh about this changing behavior, titling its story 
