How Milk-Bone’s Iconic Brand Began

How Milk-Bone’s Iconic Brand Began

Adweek provides a taste of the history of Milk-Bone to show how the brand was created. The story starts with the invention of the dog biscuit and because of great marketing and fortuitous timing became the iconic dog-treat brand we know today. After 108 years, there are now over 20 varieties of Milk-Bone.