Chocolate Sculptures Capture Publicity

Chocolate Sculptures Capture Publicity

We like chocolate at Goldman & Associates. So when we saw this story about chocolate sculptures in New York City, and with the holiday season here, we had to post it. Adweek tells the story behind Godiva’s Rockefeller Center solid chocolate Christmas tree and other store window chocolate sculptures. We can see how this concept is getting Godiva great publicity and social media action – because – well – everyone loves chocolate and it is a great idea.