When a crisis unexpectedly arises for a senior living provider, immediate support is crucial. SL Crisis Mitigation provides round-the-clock assistance to manage crisis communications effectively, offering a deep understanding of the organization, its mission, and the concerns of involved stakeholders.
A well-executed communication strategy can significantly reduce the reputation impact of a crisis. Without it, the organization may experience damage to occupancy, referral relationships, consumer perception, staff morale, and more, resulting in financial losses and diminished recovery capacity.
The SL Crisis Response team comprises award-winning PR professionals with extensive experience managing crisis communications for senior living providers nationwide. Clients have 24/7 access to expert services throughout the year. Seasoned professionals lead the practice with a proven track record in crisis management and public relations for senior living organizations, ranging from large multi-state companies to regional and standalone providers.