Even among Hispanics and Latinos, the two dominant pan-ethnic labels that describe people whose roots trace back to Spain or Latin America, the term Latinx is not commonly understood or used. Hispanic languages are heavily gendered. Latinx is a gender …
Goldman & Associates Public Relations
Category Archives: Hispanic
Are You Familiar with the Word Latinx?
August 13, 2020 – 1:33 pm
“Who is an Hispanic?”
November 11, 2019 – 3:41 pm
That’s the question Pew Research Center asked and sought to answer in this posting. They give ten examples of questions commonly asked to help people determine if they are. With the U.S. Census Bureau soon to be undertaking the …
Behind the Univision Layoffs
July 27, 2018 – 10:08 am
Strife Among Univision Brass Precedes Cuts
Univision is still the nation’s largest Spanish-language media outlet, but its audience has dropped sharply in recent year and competitors are nipping at its heels. This week its new CEO announced it is laying …
Latino Social Media Use is Shaping Miami
March 6, 2018 – 2:14 pm
Hispanic Americans spend more time with social media than any other kind of media and according to the Miami Herald, this is having an impact on the city.…
The Changing U.S. Hispanic Population
September 22, 2017 – 9:45 am
Pew Research Center has an excellent analysis of how the U.S. Hispanic population of roughly 58 million is changing. They have been the primary driver of population growth in this country since the turn of the century, but now their …
Hispanic Millennial Parents A Key Group
August 17, 2017 – 9:37 am
Adweek has an infographic that illustrates an important demographic group – Hispanic millennial parents. They have enormous buying power and a very distinctive profile as compared to non-Hispanic millennial parents. According to the infographic, “United States Hispanic GDP alone ranks …