Saving Reputation Means Saving Revenues

Category Archives: Reputation

Saving Reputation Means Saving Revenues

A virus rages through a senior living community. Numerous residents and staff fall ill, and some are taken to the hospital.  The community has to postpone move-ins and turn away visitors. Amidst the pandemonium, little thought is given to saving …

Senior Health Complexity: MD’s Crisis Help

When the concept of senior living arose some decades ago, it was rooted in the hospitality business. The demographics of aging have made care a much larger component than originally expected and planned. With many residents living with a range …

Rebuilding a Damaged Reputation

An organization could spend many years building its reputation to only have it thrown into question overnight. The lessons for rebuilding personal reputation in this article by Ray Hennessey for Ragan’s PR Daily are of value to organizations as well. …

Reputation: Workers Trust CEO’s Ethics

As low as CEOs are generally rated on consumer surveys, it is interesting to note that most workers trust the ethics of their own CEOs. “According to recent Gallup research, 45% of U.S. employees rate the moral values of their …

Resurrecting A Brand’s Reputation After A Crisis

BBC News explores ideas on how a company can repair a brand’s good reputation after a crisis. Many of the recommendations are standard reputation management tactics. There was one piece of advice we found particularly smart, “in the event of …

Banks Have Reputation Problem

Reverse Mortgage Daily discusses research from Gallup showing that banks have a reputation problem. Ever since the Great Recession consumers don’t trust banks. Interestingly, the higher the household income, the greater the reputation problem. Gallup sums up the situation this …

Brand and Purpose, Reasons for Giving

A recent research study by the Gallup organization explains why most people give to charitable organizations. The mission of the charity and its brand qualities lead the reasons. People research before they give. Key to their giving is the understanding …

Reputation Management Backfires at UC Davis

According to the Huffington Post, “The University of California, Davis paid consultants $175,000 to manipulate the school’s Google results and remove hits regarding an on-campus officer pepper-spraying a group of students in 2011 — but the move actually drew …

The Top Global Reputation Names

You might have thought Apple would be ranked number one in global corporate reputation, but it is listed as number 10 in this PRWeek article. Can you guess what number one is? These ten names are all well-known, but even …