The Season for 2018 Predictions and Trends

Tag Archives: Chicago Tribune

The Season for 2018 Predictions and Trends

Marketing is all about knowing what consumers want before they know they want it. It means being able to see trends early and then capitalizing on them. Therefore, it is no surprise that almost every industry puts out its predictions …

Public Relations Service Cision Makes News

Cision, the media research and posting service that many public relations firms and large businesses use, is going public. Initially begun in 1892 as a Swedish press-clipping service, the company has grown by purchasing a number of public relations services …

Top Newspapers Continue to Decline

The New York Times reports on the continuing decline in top newspapers across the country. Mentioned in the story are The Wall Street Journal, USA Today, The Chicago Tribune, The Los Angeles Times – and yes – the New York …

Deep Fried Twinkies and Brand Extension

Hostess, the company that manufactures Twinkies, barely survived bankruptcy and many people wondered whether finding a package of Twinkies would be like purchasing a finely aged wine. Now that the company is out of bankruptcy, it is looking to find …