COVID-19 Crisis Communications Needs Grow

Tag Archives: Goldman & Associates

COVID-19 Crisis Communications Needs Grow

Covid-19 virus (2)Since before our February 25 post, Goldman & Associates has been working with a number of companies to address the growing crisis associated with the novel coronavirus COVID-19. Preparing both internal and external communications and helping companies think through crisis …

Buzzwords and Their Creators

BeeWoke, Millennial, Brexit, gig economy are just a few of the many buzzwords that have made it into our lexicon. Some catch fire, others don’t. Sometimes they have intentional origins and at other times they are just oddities. Goldman & …

Wildfires Rage, SL Providers Be Prepared

Fire graphicWildfires are again being reported throughout the west. Last year a number of SL Providers had to evacuate their communities. In general, our experience is that senior living companies are fairly well-prepared for natural disasters should they need to evacuated. …

Little Crisis Communications Plan Testing

Your company has a crisis communication plan in place and you think you are prepared for a crisis. Have you tested it? This story in The Wall Street Journal looks at a survey from Deloitte Global that indicates very few …

Fire Season Ups Need for Crisis Mitigation

Fire graphicA number of regions in the country are entering fire season. Today it begins for the North Cascade District of Oregon. They are not alone. Fires have already started in California and Colorado. All indications are that it will …

Media Misunderstandings Aggravate Senior Living Crises

A crisis is a challenge for any organization. It can be even more so for senior living providers, because most media know little about senior living and the people it serves.  For example, many don’t realize that independent living and …

Crisis at Your Senior Living Company

It’s 11:00 pm on Saturday night and a crisis threatens your senior living company. Now you can immediately turn to the nation’s leading senior living public relations firm for help. SL Crisis Mitigation, a division of Goldman & Associates, …

College Trend and Goldman Client In Parade

A trend that has been happening on a number of college campuses where students use their spring break as volunteer service time was recently covered by Parade.com. Profiled in the story was a Goldman client. Parade.com learned of this activity …

Getting People Excited About Your Events

Though this article in PRWeek by Chrissibeth is mostly focused on New York City events, it actually works for events anywhere. The article provides a simple and clear “to do” list for an event where the company is seeking to …

Goldman & Associates Recognized

Inside Business has recognized Goldman & Associates Public Relations for its 50th anniversary that occurred in February. Here is a look back at some of our history. It will be exciting to see what our future brings. None of us …