You just get a sense that companies and organizations are feeling better about 2021. Last year, April Fool’s Day passed by with hardly a chuckle. This year brands are back to using this annual jokester day to gain some publicity. …
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April Fool’s Day 2021
Tag Archives: Publicity
This is somewhat inside baseball, but a story in the Financial Times discusses a controversy within the British PR industry over what constitutes public relations. It all started with an early January interview by BBC Radio 4 of actual PR …
We’re now entering the period each year when marketers with ads appearing in the Super Bowl use the opportunity to create publicity and social media buzz about their ads. Millions have been spent producing these marketing gems and millions more …
We like chocolate at Goldman & Associates. So when we saw this story about chocolate sculptures in New York City, and with the holiday season here, we had to post it. Adweek tells the story behind Godiva’s Rockefeller Center solid …
We recently wrote about how “The Fearless Girl” statue on Wall Street came to be. As a result of the decision by Mayor Bill de Blasio to keep the statue up through February 2018, the artist behind the “Charging Bull” …