Valentine’s Day Candy Goes Wordless

Tag Archives: Valentine’s Day

Valentine’s Day Candy Goes Wordless

sweethearts-peg-bags (2)Public relations crisis or public relations opportunity? Sweethearts, the heart-shaped candy known for it’s traditional Valentine’s Day phrases, has gone wordless this season. Spangler Candy Co., which bought the 118 year old NECCO brand a few years ago, had a …

The Ultimate Messaging Day

HeartWhen public relations professionals speak about messaging, what we are saying is similar to what happens every Valentine’s Day, getting the messaging right. As public relations professionals, we are always challenged to set the correct tone, succinctly make the right …

Valentine’s Day History From The LA Times

The LA Times examines the origin of Valentine’s Day. According to the newspaper, it can be traced to ancient Rome, and probably much further back as a mid-February fertility festival. In 1840, Esther A. Howland created the Valentine’s Day card …